EAaD .2023
OUTSTANDING WORK DIGITAL MEDIA ART
优秀作品 - 歌莉娅——衣之极境
GRADUATION SHOW 2023 DIGITAL MEDIA ART
学院奖提名 / OUTSTANDING WORK . ♔♔
GOELIA-The Ultimate in Clothing 歌莉娅——衣之极境 基于数字时代下时尚产业的发展,选取时尚领域产业对其进行数字化呈现,以GOELIA品牌为例,依据品牌特性结合虚拟制片的形式进行时装展示的视觉呈现。根据GOELIA...
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方一喆 Fang Yizhe
作品感言: 毕业设计即将结束,通过此次毕业设计,让我了解到团队合作与... more >>
张开颜 Zhang Kaiyan
作品感言: 随着毕业日子的即将到来,我们的毕业设计也划上了圆满的句号... more >>
辅导老师
WORK GALLERY
作品集
雪山羽绒系列广告片
雪山羽绒系列广告片 [VIDEO]
2023
沙漠羊绒系列广告片
沙漠羊绒系列广告片 [VIDEO]
2023
海滩真丝系列广告片
海滩真丝系列广告片 [VIDEO]
2023
小成本虚拟制片过程展示
小成本虚拟制片过程展示 [VIDEO]
2023
羊绒系列海报
羊绒系列海报
2023
真丝系列海报
真丝系列海报
2023
羽绒系列海报
羽绒系列海报
2023
价值·过程
VALUE

OUTSTANDING WORK

GOELIA-The Ultimate in Clothing 歌莉娅——衣之极境

基于数字时代下时尚产业的发展,选取时尚领域产业对其进行数字化呈现,以GOELIA品牌为例,依据品牌特性结合虚拟制片的形式进行时装展示的视觉呈现。根据GOELIA品牌LUXURY系列服饰的特性,结合品牌诚衣、自由的品牌DNA,制定主题为”极致面料,极致体验“。将LUXURY系列下羽绒、真丝、羊绒材质与雪山、海滩、沙漠进行比拟化处理,利用虚拟制片方式,打造专属于品牌的独特调性。

Based on the development of the fashion industry in the digital age, the fashion industry is selected for digital presentation. Taking the brand of GOELIA as an example, the visual presentation of fashion exhibition is carried out according to the brand characteristics combined with the form of virtual production. According to the characteristics of LUXURY clothing series of GOELIA brand, combined with the brand DNA of honesty clothes and freedom, the theme is "extreme fabric, extreme experience". The down, silk and cashmere materials of LUXURY series are compared with snow mountains, beaches and deserts, and the virtual production method is used to create a unique tonality exclusive to the brand.

毕业设计即将结束,通过此次毕业设计,让我了解到团队合作与前期策划的重要性,也使我明白了学习是一个长期的过程,需要我们不断的积累经验。在以后的工作和生活中,我们要不断学习努力提高自己。

The graduation project is coming to an end. Through this graduation project, I understand the importance of teamwork and preliminary planning, and also understand that learning is a long-term process, which requires us to accumulate experience constantly. In the future work and life, we should keep learning to improve ourselves.

随着毕业日子的即将到来,我们的毕业设计也划上了圆满的句号。毕业设计是我们学业生涯的最后一个环节,不仅是对所学基础知识和专业知识的一种综合应用,更是对我们所学知识的一种检测与丰富,是一种综合的再学习、再提高的过程,这一过程对我们的学习能力、独立思考及工作能分也是一个培养。

With the coming of graduation day, our graduation design has come to a successful end. Graduation project is the last link of our academic career. It is not only a comprehensive application of the basic knowledge and professional knowledge we have learned, but also a test and enrichment of the knowledge we have learned. It is a comprehensive process of re-learning and further improvement, which is also a cultivation of our learning ability, independent thinking and working ability. Before I did my graduation project, I thought that my graduation project was just a simple summary of what I had learned in the past four years. However, through this graduation project, I found that my view was a little too one-sided. Graduation design is not only a test of the previous knowledge, but also a kind of improvement of their own ability. Through this graduation project, I realized that learning is a process of long-term accumulation. In the future work and life, I should continue to learn and strive to improve my knowledge and comprehensive quality. My graduation project is to use the existing professional basic knowledge and the emerging virtual production technology combined, for the Golia brand promotional video design. Graduation project is a comprehensive assessment of our knowledge and relevant abilities, training our comprehensive use of knowledge to independently analyze and solve problems, for the future work to lay a solid foundation.