EAaD .2023
OUTSTANDING WORK VISUAL COMMUNICATION DESIGN
优秀作品 - 街光拾色——西安城市街景设计
GRADUATION SHOW 2023 VISUAL COMMUNICATION DESIGN
康颂奖/学院奖提名 / OUTSTANDING WORK . ♔✿
Street Color -- Xi 'an city streetscape design 街光拾色——西安城市街景设计 西安是一座需要细细体会的城市。她的神韵不在网红地标的符号化面孔里,而在于你与她朝夕相处时平平淡淡的生活点滴。西安的每条街道都有属于自己的灵魂,每条道路都有自己的...
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尹雅婷 Yin Ya Ting
作品感言: 城市色彩是一个城市的符号和标志,是城市文化的重要载体。在... more >>
赵微 ZhaoWei
作品感言: 本次毕业设计主要分析几何图形结构与西安都市街景的有关视觉... more >>
WORK GALLERY
作品集
高新天桥海报
高新天桥海报
2023
高新天桥海报
高新天桥海报
2023
高新天桥海报
高新天桥海报
2023
高新天桥海报
高新天桥海报
2023
OCAT西安馆海报
OCAT西安馆海报
2023
丝绸之路会议中心海报
丝绸之路会议中心海报
2023
高新CBD海报
高新CBD海报
2023
金融小镇海报
金融小镇海报
2023
大唐西市海报
大唐西市海报
2023
样机效果图
样机效果图
2023
样机效果图
样机效果图
2023
视频
视频 [VIDEO]
2023
价值·过程
VALUE

OUTSTANDING WORK

Street Color -- Xi 'an city streetscape design 街光拾色——西安城市街景设计

西安是一座需要细细体会的城市。她的神韵不在网红地标的符号化面孔里,而在于你与她朝夕相处时平平淡淡的生活点滴。西安的每条街道都有属于自己的灵魂,每条道路都有自己的记忆。作为一个生于此长于此的西安人,街道中的点滴,城市地标建筑都记录着这座城市的历史、文化以及每个人在这所城市生活的痕迹。此次设计主题意在西安街道的角落发现生活,发现美学。设计作品从城市街景文化,城市色彩规划理论出发,阐释色彩、图形对于街景文化的重要性及作用。介于色彩的基本理论,对西安色彩的研究和几何图形创意,运用扁平化的处理方式,通过几何变换与色彩碰撞、元素重组、同构共生等手法描绘西安的街景文化,体现西安街景的繁华与市井。

Xi'an is a city that needs to be carefully appreciated. Her charm is not in the symbolic images of the Internet celebrity landmarks, but lies in the simple and peaceful life and the moments of your life day in and day out. Every street in Xi'an has its own soul and each road has its unique memory. To a local resident, the bits and pieces of the streets and the city landmarks record the history, culture and every bit of life for all walks of life here. The theme of this design is to discover life and aesthetics in each corner of Xi'an streets. Starting from the planning theory of urban streetscape culture and urban color design, this design work explains and illustrates the importance of color and graphics in streetscape culture. Based on the basic theory of color, the research on the color of Xi'an city and the creativity of geometric graphic, it can reflect the prosperity of the hustle and bustle city and depicts the city street culture via flat processing, geometric transformation, color collision, element recombination, isomorphic symbiosis and other techniques.

城市色彩是一个城市的符号和标志,是城市文化的重要载体。在这个飞速发展的时代,城市建设也变得越来越快,我们在追求现代生活的同时,也在为城市色彩的发展而努力。在设计作品中我们融入西安地方特色,契合人们心理追求,体现西安地方传统文化的特点,并且通过色彩达出西安文化的继承与发展。将西安的城市色彩进行一定的梳理和推广。为同类型课题提供一定的参考依据。

City color is the symbol and symbol of a city and the important carrier of city culture. In this era of rapid development, urban construction is becoming faster and faster, we in the pursuit of modern life at the same time, but also for the development of urban color. Local characteristics of Xi 'an are integrated into the design works to meet people's psychological pursuit, reflect the characteristics of Xi 'an local traditional culture, and achieve the inheritance and development of Xi 'an culture through color. The city color of Xi 'an will be sorted out and promoted. To provide a certain reference basis for the same type of subject.

本次毕业设计主要分析几何图形结构与西安都市街景的有关视觉元素,归纳出西安都市图形造型的特点,并根据国内的部分创意都市造型的范例,以都市街道为主线,街区建筑为辅助线索,归纳出街道形象与整个都市的互释联系。运用几何形体概括,同构,重组,重叠,透叠等方法将西安城市街景图形概括出来。通过对标志性建筑的科学提炼与总结,可以有效地传达中国的城市形象,同时也可以通过平面设计的方法,展示出城市特点。将其应用于海报和延展设计中,能有效提升城市形象,丰富城市的文化内涵,体现城市的精神面貌,实现对城市文化的继承和发展。为都市营造良好的旅游环境和推广都市文明发挥着积极向上的作用。

This graduation project mainly analyzes the geometric structure and the relevant visual elements of Xi'an urban streetscape, summarizes the characteristics of Xi'an urban graphic modeling, and summarizes the mutual interpretation and connection between street image and the entire city according to some examples of creative urban modeling in China, taking urban streets as the main line and block buildings as auxiliary clues. The methods of geometric shape generalization, isomorphism, recombination, overlap, and trans-stacking are used to summarize the cityscape of Xi'an. Through the scientific refinement and summary of landmark buildings, China's urban image can be effectively conveyed, and the characteristics of the city can be displayed through the method of graphic design. Its application to posters and extended designs can effectively enhance the image of the city, enrich the cultural connotation of the city, reflect the spiritual outlook of the city, and realize the inheritance and development of urban culture. It plays a positive role in creating a good tourism environment and promoting urban civilization in the city.