EAaD .2023
WORK VISUAL COMMUNICATION DESIGN
作品 - 大明宫遗址公园文创设计
GRADUATION SHOW 2023 VISUAL COMMUNICATION DESIGN
Cultural and Creative Design of Daming Palace Park 大明宫遗址公园文创设计 根据大明宫的历史背景、相关故事对有关建筑与文物进行文创开发、概念性延展插画创作与IP的绘本设计,内容元素运用贴合唐风与西安特色,从文物、建筑中提取纹路,进行图形...
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王业伟 Wang Ye Wei
作品感言: 经过一系列调研总结,不断的根据历史根据材料对自己的画面进... more >>
蒋昱浩 Jiang Yu Hao
作品感言: 文创,主要突出的是文化与创新,主题定下来后,首先要明确创... more >>
辅导老师
WORK GALLERY
作品集
唐蕃
唐蕃
2023
绿意
绿意
2023
牡丹
牡丹
2023
春桃
春桃
2023
蛟龙
蛟龙
2023
丝巾图案设计1
丝巾图案设计1
2023
丝巾图案设计2
丝巾图案设计2
2023
丝巾图案设计3
丝巾图案设计3
2023
礼盒设计1
礼盒设计1
2023
礼盒设计2
礼盒设计2
2023
礼盒设计3
礼盒设计3
2023
礼盒设计4
礼盒设计4
2023
古今交融
古今交融
2023
价值·过程
VALUE
Cultural and Creative Design of Daming Palace Park 大明宫遗址公园文创设计

根据大明宫的历史背景、相关故事对有关建筑与文物进行文创开发、概念性延展插画创作与IP的绘本设计,内容元素运用贴合唐风与西安特色,从文物、建筑中提取纹路,进行图形化加工,结合西安新面貌进行点缀,灵感来源:快餐时代下的盲盒收藏文化、街头潮流文化(滑板、本土潮牌)、高新CBD与丹凤门的古今辉映、奥体中心与唐朝马球比赛。文化特色要突出,体现正确的历史观与价值观。

According to the historical background and relevant stories of Daming Palace, the cultural and creative development, conceptual extension illustration creation and IP picture book design of relevant buildings and cultural relics are carried out. The content elements are adapted to the Tang style and Xi'an characteristics, and the lines are extracted from cultural relics and buildings for graphic processing. The decoration is carried out in combination with the new look of Xi'an. The inspiration sources are: blind box collection culture in the fast-food era, street trend culture (skateboards, local trendy brands) The ancient and modern brilliance of high-tech CBD and Danfengmen, as well as the Olympic Sports Center and Tang Dynasty polo matches. Cultural characteristics should be prominent, reflecting correct historical and values.

经过一系列调研总结,不断的根据历史根据材料对自己的画面进行完善修改。慢慢的一幅幅画面呈现在自己眼前。这是对自己所学知识应用的一次检验,也是对自己的一次挑战。当自己的创意得到应用的时候,当自己的作品呈现在别人眼前的时候,自己也有了一种成就感。每次调研每次的总结也会让我学到很多东西,了解到项目的很多文化。能够为了宣传当地的历史文化。

After a series of research and summary, I have continuously improved and modified my visuals based on history and materials. Slowly, one picture after another appeared before my eyes. This is a test of the application of one's knowledge and also a challenge for oneself. When one's creativity is applied and one's work is presented to others, one also feels a sense of achievement. Each survey and summary will also help me learn a lot and understand the culture of the project. To promote the local history and culture.

文创,主要突出的是文化与创新,主题定下来后,首先要明确创作的对象原型,其次需要我们产生大量的灵感,运用好创作对象所蕴含的文化IP,大明宫无论是自身规模还是时代背景,拥有巨大的文创开发潜能,所以做作品的过程中,更要追求色彩的协调、设计感与形式感每一步都需要我们带着精益求精的态度去调研、去斟酌、去改进。

Cultural creativity mainly focuses on culture and innovation. After the theme is determined, we should first define the prototype of the creation object, and then we need to generate a lot of inspiration. We should make good use of the cultural IP contained in the creation object. The Daming Palace has great potential for cultural creativity and development, regardless of its own scale or the background of the times. Therefore, in the process of making works, we should pursue color coordination The sense of design and form requires us to conduct research, consider, and improve with an attitude of striving for excellence at every step.