本次毕业设计我们将开展习兽秘境的活动，来让大家了解动物，和喜欢动物。我们运用像素的视觉设计来对秦岭野生动物园里的动物形象进行设计，突出动物的特点进行品牌设计，并用3D建模打印出来等，并进行衍生产品以及文创产品的应用。

In this graduation project, we will carry out the activity of learning about the secret realm of animals to help everyone understand and love animals. We use pixel based visual design to design animal images in the Qinling Wildlife Park, highlight the characteristics of animals for brand design, and use 3D modeling and printing to apply derivative products and cultural and creative products.

我们选择秦岭野生动物园来作为本次的研究课题，让我们了解到品牌设计不是纸上谈兵，需要我们用实际的操作反复探索，找到符合品牌的设计，树立更好的公众形象，赢得大众的认可。

We have chosen the Qinling Wildlife Park as our research topic, which has taught us that brand design is not just talk on paper. It requires us to repeatedly explore and find designs that match the brand, establish a better public image, and win public recognition through practical operations.

本次毕业设计是秦岭野生动物园文创的设计，以秦岭野生动物园为蓝本。本设计意在为动物们打造一套属于自己的独特形象，以“动物知识”与“创意”为主题，宣传科普动物知识，要运用理性的想像力和创造性的思考方式，运用联想、动物的质地、身体的特性，将文字、符号、插图等零碎的形式植入文字、符号和插图中，以产生一种独特的视觉效果，并能让大部分人都认同的视觉美，充分利用图形的功能，增加创意字体的美感和张力。动物知识结合载体的形式呈现出来，主要以动物知识为主要科普内容，宣传秦岭的文化品牌，呼吁人保护生物多样性。

This graduation project is a cultural and creative design of the Qinling Wildlife Park, based on the Qinling Wildlife Park. The purpose of this design is to create a unique image for animals, with the theme of "animal knowledge" and "creativity", to promote scientific animal knowledge. It is necessary to use rational imagination and creative thinking methods, use association, animal texture, and body characteristics, and implant fragmented forms such as text, symbols, and illustrations into text, symbols, and illustrations to produce a unique visual effect, And it can make most people recognize the visual beauty, fully utilize the functions of graphics, and increase the beauty and tension of creative fonts. Animal knowledge is presented in the form of a combination of carriers, mainly focusing on animal knowledge as the main science popularization content, promoting the cultural brand of Qinling Mountains, and calling for people to protect biodiversity.